The Highway Education Safety Committee in northwestern Ontario has launched a new campaign aimed at reducing accidents on local roads.
Mobile billboards with the message "Just Drive" will be installed onPaul's Hauling trucks in the region.
Sergeant Rod Brown says they want to try to reduce the number of people who insist on talking on the phone or eating while they drive.
Brown says while the province will be enacting legislation later this year to ban the use of cell phones while driving, they want to educatethe public about the dangers of that practice.